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10 n8n workflow templates we'd actually use for B2B outbound

closed:in runs outbound on Clay, Instantly and Close. We don't build in n8n internally, but a lot of our peers do, and there are two creators we trust to pick from: Nick Saraev and Nate Herk. Below are the 10 templates we'd grab first if we were starting an outbound stack in n8n today, with a short note on how we'd actually use each.

Disclosure: we don't host these workflows. Every "Get template" button links straight to the source on n8n.io or the creator's own channel. The picks and the commentary are ours, the JSON belongs to the authors.
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Nick Saraev
Verified n8n creator. Templates lean operator: outbound, lead-gen, competitive intel, proposal automation. Most of his stack maps 1-to-1 onto B2B service businesses.
LinkedIn outreach

Personalized LinkedIn connection requests with Apollo, GPT-4, Apify & PhantomBuster

Pulls a prospect list from Apollo, scrapes their LinkedIn via Apify, drafts a tailored connection note with GPT-4, sends via PhantomBuster.

Why we picked it: single best n8n equivalent to what we'd run in Clay + HeyReach. Honest reply rates over generic templates, no PhantomBuster lock-in if you swap it for Unipile.
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Cold email

Cold email icebreaker generator with Apify, GPT-4 & website scraping

Takes a list of company URLs, scrapes the homepage and recent content, and writes a contextual one-line opener for each prospect.

Why we picked it: bridges the gap if you don't have Clay budget. The 1-line opener model is what we use in production, just run on a cheaper stack.
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Competitive intel

Competitive ad research & image generator with Apify, GPT-4o & Facebook Ad Library

Scrapes any competitor's Facebook Ad Library, classifies ads into video/image/text, rewrites copy with GPT-4o and generates fresh creative variants.

Why we picked it: we run this exact pattern manually for clients. Automating it gets you a continuous read on what your competitors are spending money on, weekly.
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Competitive intel

AI Facebook ad spy tool with Apify, OpenAI, Gemini & Google Sheets

Continuously monitors competitor ad accounts, logs new creatives to Sheets, summarises angle and CTA with Gemini for video and OpenAI for text.

Why we picked it: the always-on version of the workflow above. Drop it on a weekly cron and you have a competitor intel feed without paying for AdSpy or Foreplay.
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Sales ops

AI premium proposal generator with OpenAI, Google Slides & PandaDoc

From a discovery call transcript or filled form, generates a branded proposal deck in Google Slides and pushes it through PandaDoc for signature.

Why we picked it: if you write proposals manually, this saves an afternoon per deal. We do it in Qwilr; the structure transfers directly.
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Inbound & ops

Automate customer support & calendar bookings with OpenAI GPT & Google Calendar

A support agent that classifies tickets, drafts replies in your voice, and books a meeting on Google Calendar when the request needs a call.

Why we picked it: useful for any agency or SaaS where inbound replies pile up. The booking handoff is the bit that actually saves time.
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Finance ops

Smart invoice collection system with GPT-4.1, Gmail & Google Sheets

Tracks open invoices in Sheets, drafts polite chase emails in Gmail at the right cadence, and stops chasing when payment lands.

Why we picked it: boring but bankable. If you're an agency owner chasing late invoices, this pays for n8n hosting on its own.
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NH
Nate Herk
Founder of Uppit AI, 750K+ YouTube subs. Templates lean AI-agent: research agents, content production, multi-step orchestration. Great for content and ops, lighter on direct outbound.
Credit where credit is due. Every template above was built by Nick Saraev or Nate Herk. closed:in did not author them. We picked them because they map onto problems we see in real B2B outbound stacks, and because the authors publish them under permissive terms. If you find these useful, subscribe to their channels.
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